British Nutrition Foundation

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Project description

Each year, we leverage research results generated by the British Nutrition Foundation during Healthy Eating Week to create and disseminate compelling messages about food and health via national TV, radio, print and on-line media. In 2019 we generated positive editorial coverage across all target media, delivering key messages to motivate positive behaviour change.

Results: achieving an estimated reach of 84,351,095 through media relations activity across print, online and broadcast

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