
We are retained by ACS International Schools for PR and marketing strategy and delivery. To raise awareness of the ACS campuses on a local, national and international level, we recommended hosting a virtual event series ‘What the World Needs’ focusing on the skills students need to thrive in the world of tomorrow. We managed the events end-to-end, from marketing to securing attendees and delivering the virtual events. We secured a series of notable speakers, including Sian Sutherland, Founder of a Plastic Planet, and Susie Hargreaves OBE, CEO of the Internet Watch Foundation, who donated their time for free. Thought leadership content was developed based on the themes of the events and successfully placed influential publications including PIE News.
Results:
The events were attended by 100s of parents, teachers and members of the wider community and media coverage secured across a range of local, consumer and trade media