Women at Cambridge
Driving enrolment, retention and the reputation of a group of international schools
Our results
Reached an estimated audience of 423,465,324 people across the UK
Brief overview
Driving visitors to both the physical and digital exhibitons of 'The Rising Tide: Women at Cambridge' as well as raising awareness of Cambridge University Library
Our approach
We devised a targeted media relations campaign in the lead up to and during the launch of the exhibtion across a wide range of print, online and broadcast media, including national and regional news, arts and lifestyle titles
Our impact
Highly successful launch activity which raised awareness of the exhibition and drove visitors to Cambridge University Library
