by George.Inwards@consciouscomms.com | Jun 24, 2025 | Uncategorized
Hanna Garrett, PR and Marketing Manager: In the media and digital landscapes, everything is changing. Now, younger audiences rely more on social media platforms like Instagram, TikTok and YouTube than on traditional outlets such as newspapers and radio to consume...
by George.Inwards@consciouscomms.com | Jun 6, 2025 | Uncategorized
Alison Taylor, Chair, Cambridge 2030 and CEO, Conscious Comms: From the very start of UKREiiF 2025 – the UK’s Real Estate Investment and Infrastructure Forum – it was clear that Team Cambridgeshire and Peterborough was OPEN for business, but (music...
by George.Inwards@consciouscomms.com | May 23, 2025 | Uncategorized
Ali Riddell, Associate Director & Head of Business Development: “Not everything that counts can be counted, and not everything that can be counted counts.” — William Bruce Cameron There is more ‘purpose’ driving everyone (and by extension, brands and...
by George.Inwards@consciouscomms.com | Apr 25, 2025 | Uncategorized
Georgie Lee, PR and Marketing Assistant: How brands can adapt to decreasing attention spans Micro-influences over celebrities The importance of emotive storytelling in 2025 New seasons bring new consumer habits, a significant one being decreasing attention spans. So,...
by George.Inwards@consciouscomms.com | Apr 7, 2025 | Uncategorized
Sophie Baillie, Associate Director and Head of Client Services: When should you develop a new marketing strategy? How to approach a new marketing strategy Learn from successful brands like Nike, LEGO and Glossier As the seasons shift and we embrace the energy of...
by George.Inwards@consciouscomms.com | Mar 27, 2025 | Uncategorized
Zoë Scorer, Managing Director: Showcasing B Corps in B Corp Month A growing movement The real power lies in our actions Have you noticed supermarket end-of-aisle shelves filled with products proudly displaying a ‘B’ logo this month? That’s because March is B Corp...
