AstraZeneca
Driving enrolment, retention and the reputation of a group of international schools
Our results
Engaged over 1,000 employees annually
Raised over £9,000 for EACH
61 children in Blue Smile partner schools received additional therapy and mentoring
Brief overview
We worked with AstraZeneca to deliver its Cambridge Charity of the Year programme, established in celebration of the relocation of AstraZeneca’s global headquarters to Cambridge
Our approach
The programme helped to establish the company and its employees as a positive force within the community. Our team supported delivery of the programme with internal and external communications, design, event and project management activity
Our impact
We facilitated partnerships with Blue Smile and East Anglia’s Children’s Hospices (EACH) and developed a programme of fundraising events and volunteering opportunities